Requesting a promotion

First, identify if your promotion is a blanket promotion (applies to every product in your brand’s catalog) or a product-specific promotion (only applies to a certain number of products).

• Blanket promotion: If you’d like to run a blanket promotion, ie. Extra 10% off all products or free shipping on all products, please send an email with the promotion request to 
• brand@outdoorprolink.com.
• Product-specific promotion: Fill out this spreadsheet with the promotion information and which UPCs should be included in the promotion. Once the spreadsheet is filled out, email it to brand@outdoorprolink.com.

You may choose from these different types of promotions:

• Discount on cost
• Free shipping (with or without a price threshold, i.e. Free shipping on orders over $50)
• Closeout

How to fill out the template for a product-specific promotion:

First, fill out columns A1 - D1 in the "Promo Details" Tab. Here's what we need:

1. Promotion Type (select from dropdown field): 
   1. Discount from pro price
   2. Free Shipping* - we assume all free shipping promotions are for lower 48 states only, unless stated otherwise in "Promo Description" column
   3. Free Shipping on orders over $x* - provide detail about threshold in "Promo Description" column
   4. Closeouts - we do not always accept closeouts, depending on inventory levels and other factors. Our team will review the closeout details and let you know if we are able to move forward
2. Promo Description -  Use this field to provide a detailed description of the promotion. ie. "Extra 10% off carabiners and harnesses" or "Free shipping on all orders over $50" or "Extra 10 - 20% off backpacks"
3. Start Date
4. End Date

Now, fill in the Promo Detail Table for all products included in your promotion. Please provide the following (pricing columns are not required for free shipping promotions):

1. UPC
2. Style Name
3. OPL Cost: this is Outdoor Prolink's normal discounted cost as agreed to in your current Outdoor Prolink term sheet (usually 10% below wholesale).
   •  If you are not sure what OPL Cost is for your brand, you can find it by logging in to the Distributor Portal, and going to Inventory > Export All Catalog in the menu. You will find OPL Cost in column H of the exported spreadsheet.
4. OPL Promo Cost: this is the final discounted cost to OPL during the promo period
   • For example, if your promotion is “extra 10% off pro price”, this column will be 10% off the OPL Cost (column C) 
5. MSRP (not required, but helpful)
6. Wholesale (not required, but helpful)

FAQs about promos:

• Does Outdoor Prolink cost share for promotions? No, the brand is responsible for covering the entire cost of any promotion. 
• What is the turn around time for getting a promotion live? It depends greatly upon the number of UPCs affected and the overall complexity of the promotion, but we generally ask for at least 1 week notice prior to the requested start date.
•  Is there any additional cost for running a promotion? Nope!

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*If you have any questions, please reach out to brand@outdoorprolink.com.